There are only two things you need to do in 2021 to ensure success.
A little update on where we are focusing for 2021
It’s 10 days until Christmas Day (or maybe it’s even closer by the time you’ve stumbled across this blog) – I know that I’m not the only one to be shocked at where this year has gone. One thing that I was super curious about (and still am) is how the advertising industry would respond to the year that no one could have anticipated.
Budget shifts, unknown restrictions, absent loved ones. How do the biggest companies react and produce adverts that we can love in the current climate?
We’ve rounded up our favourite five… so in no particular order, because frankly it was too hard to rank them, we have: Co-op, DFS, Aldi, McDonalds and Sainsbury’s.
What have been your favourites?
Now is the time for businesses to put their money where their mouths are and stand up to the racism. Don’t be influenced by threats of boycotts and do what is right.
Marketers are at the forefront of any business which means they’re in a unique position to help drive change and reduce systemic racism.
Why, as a feminist, I feel we need to be at the forefront of driving anti-racist behaviour and reducing systemic racism.
How kindness can help women in the workplace with the pressures on their mental health.
Content is the essential piece of your marketing strategy – it is not optional.
Understand the difference between SEO & SEM, and how they can work together.
Why you need to stop thinking B2B marketers need to have some fun with their marketing